More is needed than just flower beds and attractive borders. Ideas are needed. Today, more than ever, urban green spaces are no longer merely decorative, but a design vision that can transform cities: trees that provide shade, resilient species that can withstand extreme temperatures, plants that improve air quality and make spaces liveable, even in the hottest summers.

This shift is taking shape in Italy at Greenitaly in Parma – the new trade fair for horticulture and landscape architecture, organised by Fiere di Parma. The first edition will be held from 15 to 17 October. (www.greenitaly.net/en)

The event is aimed at growers, gardeners, wholesalers, designers, agronomists, architects and landscape architects, architectural firms, general contractors and, in general, companies interested in investing in GREEN.

The fair offers a wide range of innovative products, technologies and services, together with a rich programme of educational and networking events.

With a new format, the fair presents itself as a platform for knowledge exchange between operators in the sector and as a meeting place for the various parties in the supply chain.

Current sessions

These initiatives, organised in collaboration with or directly by the leading organisations and bodies in the sector, offer visitors the opportunity to stay up to date with the latest developments in planning and production.