Plant Market has rapidly established itself as a digital bridge between growers and green professionals. With a user-friendly webshop, smart logistics and sustainable packaging, the company offers a complete ecosystem for trading nursery products. ‘Our goal is to make things as easy as possible for both growers and customers,’ says Bianca Raats of Plant Market. ‘It’s all about clarity, speed and reliability.’

The Plant Market webshop serves as a central platform where growers can showcase their assortment and customers can order 24/7. The system provides up-to-date stock levels, prices, photos and plant information. ‘Our strength lies in transparency,’ Raats explains. ‘Customers can instantly see what’s available and get a realistic impression of quality and lead time. That saves a lot of time during ordering.’

Beyond its digital tools, Plant Market stands out for its logistics concept. Its **PM-box** – a reusable and modular packaging system – ensures plants are transported safely and efficiently. ‘The PM-box is sustainable, stackable and suitable for a wide range of plant sizes,’ says Raats. ‘We collect the boxes after delivery to reduce packaging waste. Many of our clients have already embraced the system.’

Plant Market also continues to innovate technologically. The platform offers personalised dashboards, advanced search filters and a cost overview tailored to each client. ‘We want everyone to work in their own way,’ Raats notes. ‘Whether you’re a small landscaper or a large green company, the system adapts to your workflow. That’s our strength.’

The company collaborates with a large network of growers across the Netherlands, Belgium and Germany, and is expanding further internationally. ‘Demand from abroad is increasing rapidly,’ says Raats. ‘We’re now supplying to countries like France, Denmark and Austria. That’s why we’re investing in multilingual support and international logistics. Our ambition is to become Europe’s leading digital marketplace for nursery products.’

Participating in GrootGroenPlus fits perfectly with that vision. ‘It’s the ideal place to meet existing partners and connect with new ones,’ says Raats. ‘Digitalisation in our sector is accelerating fast. More and more growers and customers are seeing the benefits of one integrated platform – and that’s exactly what Plant Market represents.’